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Security Industry Marketing Study

SS&I: What Motivates Security Minds to Buy

"What Motivates Security Minds to Buy," Security Sales & Integration Magazine.

Read the article online. See the charts from the article 

ISC West 2014 Show Daily, day one: 

"Marketing Report: Print Is Not Dead For Security End Users" Click HERE 

SIA Blog: The Impact of Marketing on Customers Vs. Noncustomers

"The Impact of Marketing on Customers vs. Noncustomers," Click HERE

Security Industry Supplier Marketing Effectiveness Study

“Measuring Marketing Effectiveness,” Click HERE 

Mobile TV Truck Production Study

How 4K UHDTV, 3 Gbps/1080p, and 1080i will shape the future of sports television production

Sponsored by Miranda Technologies

"Mobile Sports Production Eyes 4K, First stop, 1080p," TV Technology

"Sports Survey: 1080i, 3 Gbps/1080p Preferred Over 4K," TV NewsCheck

"Sports to move to 4k by 2016," TVB Europe

"Miranda report: sports production could see ‘strong shift’ in format preference," SVG Europe

"Miranda-Commissioned Study Lifts Lid on Future Format Preference," Content + Technology

"4K Sports Production to be Widely Embraced says New Survey," Display Central

Broadcast Industry Marketing Study

Marketing effectiness study on the top 34 suppliers in the television technology market: "Improving Marketing effectiveness" 

 "Video: Shift of ad dollars to “earned,” “owned” media hurts marketers’ ability to reach new customers" American Business Media (ABM) website

"Survey: Digital editions popular with broadcast tech buyers" in BtoB magazine

"Marketing is five times more persuasive to current customers than non-customers" PMA Newsline 

"Have Publishers Let Competitors Position Their Media?" in Folio magazine 

"When Marketers Look At You, What Do They See?" Broadcast Engineering

Society of Broadcast Engineers (SBE) posted the study on their website  

 

Radio Industry Streaming White Paper

White paper:  "The Case for Audio Quality and Audio Processing in Streaming Radio”
"Sign Off: The Case for Audio Quality and Audio Processing in Streaming Radio" In Radio Magazine
"The Case for Audio Quality and Audio Processing in Streaming Radio" in Radio World

Radio Industry Revenue Study

Research study: Revenue Generating Radio Technologies, a progress report

What's Next in Radio Technology? A 2 page write up in Radio World

A list of other write ups HERE