Put the persuasive power of
"Presentations
That Change Minds" 
to
work for your staff
Gordon
Communication Strategies has
developed a line of skills training programs, based on the principles of Josh Gordon’s “Presentations That Change Minds”, that can help your staff win more business.
Presentations are the heavy artillery of the persuasion process. While there are many tools of persuasion available to your staff, the face-to-face presentation is the venue reserved for convincing the most important customers, investors, and committees. Think how much more effective and profitable your organization would be if your staff could dramatically increase their persuasive power.
What makes our presentation training programs different is the emphasis on persuasive strategy. We do not talk about presenting to a generic, “one size fits all” audience. Every audience is unique and requires a different approach.
At
the conclusion of training, your staff will know how to:
-
Research an audience before they get in front of them
-
Develop a persuasive strategy based an audience’s unique characteristics
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Customize content, exercises, and visuals to create a persuasive event
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Position your product or option against competitors
-
Deliver the informational performance of a lifetime
-
Deeply involve their audience
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Develop a dialogue that goes “beyond the obvious”
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Understand the serious business of using persuasive humor
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Use the power of stories to persuade
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Understand how to get commitment or change
And finally…
-
Your staff will develop a presentation that can be put to work the next business day.
It’s real world. It’s fun. It works.
We offer customized workshops and online training.
Or
call us in
Ask for Lynn Gordon, Director of Training Services.
Josh Gordon is a member
of the National Speakers Association